Newsletter Growth Strategy: From 60 to 1,060 Subscribers Do you have a newsletter growth strategy for your mailing list? If not, you should have one. If you do have one, the tips below might help you strengthen your current strategy. Whatever the case, I wanted to...
How to Tell a Great Story Do you know how to tell a great story? We all have stories. I have a story about my life. You have a story about your life. My story seems simple enough for me, but it could be inspiring to you if you’re going through the things I went...
How to Prevent Pogo-sticking for SEO It’s important to prevent pogo-sticking for SEO reasons. To sum it up, pogo-sticking is when a user searches for a term on Google (or another search engine), goes to a website listed on the results page, and then quickly...
A Slight Pivot Howdy folks, Shawn Gossman here for a quick blog post! I’m doing a slight pivot on this blog. I’ll still post about content creation, copywriting, SEO, social media, and digital marketing topics. But I’ll adjust my focus to help brands, businesses,...
Before You Accept Failure Before you accept failure with your online start-up that’s not working the way you wanted it to, think about something for a moment. It’s 2023. Rewind to 1993. I was 8 years old. I was playing around with our all-in-one computer with those...
What Did You Create Today? I created about 2 videos and 20 photos of a hiking trail I went on earlier today. That’s 2 days of content for Instagram, Facebook, and Twitter. It took me about twenty minutes to record and shoot that content. It might take 10 minutes to...