by Shawn Gossman | May 1, 2023 | Blog SEO
How to Better Understand Your SEO Links There are two types of SEO Links that we need to discuss. There are internal links, and there are external links. Internal links are links to other pages and posts within your website. External links are links to other websites....
by Shawn Gossman | Apr 7, 2023 | Blog SEO
Ultimate Guide to Understanding SEO to Increase Sales and Traffic Understanding SEO can be quite a complex effort these days. That’s Search Engine Optimization (SEO). With all of the technical requirements, artificial intelligence, and more than 200 Google...
by Shawn Gossman | Mar 29, 2023 | Social Media Marketing
10 Types of Transactional Social Content to Use in 2023 Are you using transactional social content? Transactional is social content that converts viewers into buyers of your products and services. Social media is a great source for selling your products and services....
by Shawn Gossman | Mar 22, 2023 | Blog Marketing
7 Critical Digital Marketing Strategies to Focus on in 2023 2023 is a year of marketing evolution. Aside from starting to master your knowledge of AI, there are some critical digital marketing strategies that you should be focusing on this year. These strategies will...
by Shawn Gossman | Mar 17, 2023 | Social Media Marketing
Social Media is Rented Space Social media is rented space. Many of the outdoor brands I’ve worked with are social influencers. I started as a social influencer with my hiking brand. And there’s nothing wrong with that. Social media is a great way to grow...
by Shawn Gossman | Mar 15, 2023 | Blog Marketing
How to Start an Ambassador Program for an Outdoor eCommerce Business Do you want to know how to start an ambassador program for your e-commerce business? If you have an outdoor e-commerce business struggling to generate sales, it might be because you lack a community....